
Finn McGloin Ashman
“After my bike was stolen, I just didn’t feel like going riding anymore”.
It is estimated that 1,100 bicycles are stolen every day in the UK, resulting in nearly 400,00 thefts a year.
DUAL security is a solution to this scourge. It was founded by designer Finn McGloin Ashman, who was frustrated after suffering multiple bicycle thefts within Sheffield city centre, sparking the idea to re-design the outdated and inconvenient bike lock. DUAL’s unique design makes it easy for owners to lock their bicycles properly – following the current Police Campaign ‘Double Lock It or Lose It’.
DUAL’s innovative, compact storage solution eliminates the need to carry two separate locks. Secured by DUAL, cyclists can focus on enjoying their day without worrying where or when to take their bike. DUAL differs from existing locks on the market, through its advanced material selection and intelligent design. It utilises Proteous, an advanced material which is rendered uncuttable by its complex composition. This results in the material vibrating in such a way that it destroys any cutting disc or drill bit being used against it, providing ultimate protection. DUAL’s hardwearing outer casing is made from Santoprene, which has outstanding durability, minimal impact from UV and is 100% recyclable at the end of its life.
DUAL provides two nested D-locks that fit together and attach to the frame for ease of transport – no clunky chains or added weight in a backpack. The owner secures their bicycle using the smaller D-lock for the front wheel and forks and the larger D-lock for the rear wheel and frame. Two clicks and guaranteed security! The single key is recognised by both barrels meaning the lock can be quickly reverted into transport mode.
By eliminating anxiety around security, DUAL hopes to encourage a greater use of bicycles for primary transport, contributing to a more urban sustainable future within cities, helping people to keep fit whilst boosting their mental wellbeing.
DUAL provides a service that is unmatched in SECURITY, PORTABILITY AND STYLE.
The ultimate goal is to make DUAL an established security brand that exports and retails worldwide. As a high-quality, reliable brand, customer loyalty will sustain DUAL against its market competitors. This stability will enable DUAL to take larger risks, branching out into new innovative bicycle accessories.